Examples
Promoting India's tourism drives increase in travel visas
Working within a global creative strategy, I handled the Art Direction of India Tourism’s Australasian advertising, tailoring it to appeal to the local market.
Working within a global creative strategy, I handled the Art Direction of India Tourism’s Australasian advertising, tailoring it to appeal to the local market.
During the two years I worked on the account, the Indian Tourism department saw a 15% increase in visa applications for Asia Pacific, where the campaign activity was active.
The department also saw significant spikes in inquiries to their tourism hotline, with website visits increasing as well.